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Maggie ( Malgorzata) Perotin: Building Sellable Businesses Without Burning Out Their Founders
- Women Story
- 6 days ago
- 2 min read
For decades, the dominant narrative around entrepreneurship has been simple—and damaging: growth demands sacrifice. Long hours. Constant hustle. Personal life on pause. Maggie Perotin is quietly proving there’s another way.
Based in Canada’s Greater Toronto Area, Maggie is the Founder of Stairway to Leadership, where she works with service-based founders and SME leaders to transform their businesses into scalable, sellable assets—without eroding their health, energy, or relationships.
Her lens is shaped by experience. Before launching her coaching practice, Maggie spent over 15 years in senior corporate leadership roles, scaling operations from dozens to hundreds of employees across North America. She knows firsthand what unsustainable growth looks like—and what it costs.
“If your business can’t function without you working nonstop, it isn’t scalable.”
From Hustle to Enterprise Thinking
At the heart of Maggie’s work is a reframing of leadership. She helps founders stop operating as exhausted doers and start thinking like CEOs—leaders who design businesses that work for them, not because of them.
Through her proprietary DREAM–PLAN–DO methodology and T.O.P. CEO Formula, Maggie guides clients to:
Systemize operations and delivery
Build leadership depth beyond the founder
Increase profitability without increasing hours
Prepare businesses for long-term exit or succession
Her clients—many in the 6–7 figure range—consistently report 2x–10x growth, paired with regained personal time and clarity.
Why Her Work Resonates—Especially With Women Leaders
Maggie challenges the false binary many women founders face: ambition or balance. Her approach acknowledges complexity—caregiving roles, invisible labor, and emotional load—without turning leadership into a stereotype.
Instead, she focuses on what actually creates leverage: systems, decision quality, and boundaries.
Her impact has been recognized beyond client results. She was nominated for the RBC Women of Influence Award by a client and featured in the Legacy Makers documentary series on Inside Success TV. Her insights have also appeared across major North American media platforms.
Why She’s One to Watch in 2026: Designing Businesses That Outlast Their Founders
As burnout becomes a systemic risk and succession planning moves up the agenda for SMEs, Maggie Perotin’s work is increasingly relevant. She isn’t coaching for short-term wins—she’s helping founders build enterprises with durability, value, and freedom embedded into their design.
In a world rethinking success, Maggie isn’t just helping leaders grow. She’s helping them stay.
Company Name: Stairway to Leadership
Industry: Business Consulting & Services · Leadership & Executive Coaching
Founded: 2019
Headquarters: Greater Toronto Area, Canada
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