Sarah Miller - Visionary Woman Founder to Watch — 2026

Women Story
Jan 23
3 min read

Sarah Miller

Founder & CEO, EthoSun

📍 Based in: Scottsdale, United States

“We don’t sell sunscreen. We sell a choice — to protect your skin, the ocean, and the future.”

Why She Matters

In an industry long dominated by chemical shortcuts and greenwashing, Sarah Miller is building something radically different. With EthoSun, she’s redefining sun care through medical-grade mineral science, reef-safe integrity, and elevated design — proving that luxury, performance, and responsibility can coexist.

EthoSun isn’t just a product line; it’s a movement rooted in transparency, protection, and purpose. And in 2026, it’s exactly the kind of brand the world is ready to rally behind.

Company Overview

Company Name: EthoSun

Industry: Retail Health & Personal Care · Clean Beauty · Mineral Sun Care

Headquarters: Scottsdale, Arizona, USA

Website: www.ethosun.com

What the Company Does

EthoSun creates clean, high-performance mineral sun care that protects both human skin and fragile ecosystems.

Key product and formulation principles:

Medical-grade, non-nano zinc oxide
100% reef-safe, chemical-free formulas
Botanical actives like Prickly Pear, Sugar Kelp, and Hydrating Squalane
Immediate protection, suitable for sensitive skin
Eco-conscious packaging and sustainability partnerships

Flagship products include award-winning Daily Mineral SPF 50+, face and body SPF solutions, and skin-nourishing sun rituals designed for daily use — not just beach days.

Founder’s Story & Vision

EthoSun was born from a personal awakening.

After years of global travel and firsthand exposure to coral reef degradation, Sarah uncovered an uncomfortable truth: many sunscreens designed to “protect” were actively harming oceans and potentially human health. Rather than accept the status quo, she chose to challenge it.

With a background spanning media, brand strategy, PR, and global partnerships, Sarah brought rare execution power to clean beauty — pairing science-backed formulations with cultural relevance and premium positioning.

Her philosophy is clear:

Protection is more powerful than correction
Conscious can still be chic
Sustainability is responsibility, not a trend

Key Achievements & Momentum

🚀 Successful national product launch with multiple SKUs live in market
🏆 Winner — 2025 Best in Beauty Award (Daily Mineral SPF)
🧪 Verified reef-safe, non-nano, medical-grade zinc formulations
🌍 Secured key retail & distribution pathways, including beauty trade shows and global travel channels
🤝 Expanded investor, advisory, and board leadership
🌱 Established sustainability partnerships and regulatory support in high-profile destinations
📣 Rapid brand growth across media, PR, and consumer awareness

Awards & Recognition

🏆 2025 Beauty Awards - Best Daily Mineral Sunscreen

Why She’s One to Watch in 2026

Sarah Miller stands at the intersection of science, storytelling, and sustainability — a rare combination driving EthoSun’s rise.

In 2026, she stands out for:

Challenging a legacy industry with uncompromising standards
Elevating mineral sun care into a luxury, lifestyle category
Building a brand that is reef-kind, human-safe, and globally relevant
Turning personal values into scalable consumer impact

Impact Beyond Products

Protects oceans, reefs, and marine ecosystems
Educates consumers on sun responsibility
Advances clean formulation standards in beauty
Demonstrates how purpose-led brands can win commercially

Sarah Miller isn’t following the clean beauty playbook — she’s rewriting it.

With EthoSun, she’s proving that sun care can be sensual, scientific, sustainable, and powerful, without compromise. As climate awareness, health literacy, and consumer expectations converge, EthoSun is perfectly positioned for global influence.

That’s why Sarah Miller is a Visionary Woman Founder to Watch in 2026.