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  • Writer's pictureWomen Story

The Muff Liquor Company-Inspired by the past, driven by the future

In 2018, in honor of her grandfather Philip McClenaghan, Laura M Bonner started The

Muff Liquor Company. She wanted to continue her family's distilling legacy. The

company is known for its potato-based spirit. This includes muff vodka, muff gin, and

muff whiskey, which are distributed globally.

Muff Liquor Company's Muff Gin and Muff Vodka are distinct as potatoes give a smooth

and slightly sweet base. This sets their spirits apart from common grain-based ones.

Their vodka is distilled six times. This gives it a clean finish and creamy texture. They

use natural botanicals like mandarin, lemon, rosemary, and elderflower, which gives a

modern twist and refreshing taste.

By the end of 2022, the company was recognized globally. This attracts some great

celebrity investors like Russell Crowe, Ed Sheeran, Ronan Keating, and Jimmy Carr

acquiring a 35% stake in the company. They have received several awards.

Like every other business, The Muff Liquor Company has also faced significant

challenges during the Covid-19 pandemic. However, their home delivery cocktail boxes

helped them sustain the business. Their another significant achievement was securing

funding from high-profile celebrities during a difficult period. They keep exploring new

flavors and products. They aim to reach international markets.

The journey is often filled with challenges, but perseverance is key. She advises not to

give up, remember your worth, and maintain passion even on difficult days. She

highlights the importance of viewing setbacks as learning opportunities. Gratitude, even

during challenging times, can be a powerful motivator and source of strength, she


“His secret to a long life? “Plenty of hard work” he was known to say.”

Social Media: Linkedin


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