Corinne Turley: Redefining Property Advocacy With Integrity, Strategy, and Care

Women Story
4 days ago
3 min read

In an industry often driven by urgency and commission, Corinne Turley has built a very different kind of property business—one anchored in independence, long-term thinking, and trust.

Founded in 2024, Turley Property Advocates Pty Ltd is a boutique buyer and vendor advocacy firm based in Melbourne, representing clients exclusively when buying or selling property. Turley’s role is not to push transactions forward, but to slow decisions down—removing pressure, reducing risk, and helping clients make choices they will still feel confident about years later.

From Insider Knowledge to Independent Advocacy

With more than 20 years of experience in Melbourne’s real estate industry, Turley brings a rare perspective to the table. A former sales agent, she understands exactly how deals are positioned, negotiated, and closed—insight that now works entirely in her clients’ favour.

That background allows her to cut through sales tactics, assess properties others overlook, and negotiate with clarity and confidence.

Her approach is deliberately selective. Turley often limits the number of clients she works with at any given time, ensuring each engagement receives hands-on strategy, rigorous due diligence, and focused negotiation.

A First Year That Set the Tone

2025 marked Turley’s first full calendar year in business—and it exceeded expectations. She supported buyers from interstate and overseas, acting as their trusted advocate on the ground in Melbourne. One standout outcome saw a client save more than AUD 150,000 on a single purchase through strategic advice and disciplined negotiation.

As demand grew, Turley hired her first staff member, transitioning from a solo operation to a growing practice. She also invested in professional brand storytelling, producing the firm’s first company video to clearly communicate its values: independence, care, and long-term thinking.

Those values are non-negotiable. Turley will not recommend a property unless she would be comfortable buying it herself. For clients navigating what is often the largest financial decision of their lives, that standard matters.

Purpose Beyond Property

Turley’s commitment to integrity extends beyond business. One of her children was born with a heart condition, an experience that led her to support HeartKids, Australia’s leading childhood-onset heart disease charity. Today, a portion of every completed purchase through

Turley Property Advocates is donated to HeartKids. In 2025, Turley proudly presented her first cheque of AUD 5,000—a moment that underscored why ethics and care are central to how she works.

Influence Built Through Experience, Not Hype

Rather than transactional networking, Turley focuses on meaningful connection. She hosted her first private professional event in 2025, designed around trust and shared experience, and facilitated a private visit to The Block in Daylesford with industry leaders—curated environments where relationships develop naturally.

Recognition has followed. Turley has been featured on the cover of Wise Women Magazine, recognised by BNI as Highest Performing Chapter Member and Highest Number of Sponsors, and is part of BNI Horizon—awarded Chapter of the Year and winner of the Melbourne CBD Video Impact Contest. Her firm also holds a 5-star Google rating, reflecting consistent client trust. Some recognition is quieter but more telling—like a client’s daughter gifting Turley a handmade fairy doll, describing her as someone who “worked magic” to help their family find their home.

Raising the Bar for the Industry

Looking ahead, Turley plans to scale her advocacy model beyond Melbourne, with the goal of lifting standards across Australia’s property industry. Her ambition is not to grow fast, but to grow right—giving more buyers access to ethical, strategic advice when it matters most.

In a market defined by noise, Corinne Turley’s work is defined by calm. She proves that when strategy replaces pressure and integrity replaces incentive, property decisions don’t just close—they endure.

Why she stands out: Corinne Turley is reshaping modern property advocacy—combining insider expertise with independence, and proving that the strongest results come from care, clarity, and long-term thinking.