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Building Long-Term Relationships – Women Founders’ Advice - Part 7
In the Building Long-Term Relationships Series, we feature the insights of women founders who share lessons on trusting your instincts, recognizing your own value, and building businesses around clear standards and values. Their advice also highlights meaningful relationships, supportive networks, continuous learning, strong systems, consistency, and creating a positive experience that strengthens trust and reputation over time.
Featured Women Founders
Keeley Newman-Goodall My advice to aspiring women founders is to trust your voice and start before you feel ready.
Joanna Streames I would give to other female entrepreneurs is to trust your instincts and not underestimate the value you bring.
Jennifer Hassett Trust your instincts and build your business around your standards, not external pressure.
Keeley Newman-Goodall – My advice to aspiring women founders is to trust your voice and start before you feel ready.
Company– Six Waves Digital
Website: Www.sixwavesdigital.com
Advice
My advice to aspiring women founders is to trust your voice and start before you feel ready. Too often, women wait until everything is perfect, the plan, the branding, the confidence, but growth comes from action, not perfection. Back yourself, even when you’re still figuring things out.
Building Six Waves Digital taught me that your differences are not weaknesses; they are your greatest leadership assets. Whether it’s your lived experience, perspective, or personality, those qualities shape how you lead, connect, and innovate. Don’t try to fit into someone else’s version of success, define your own.
Finally, remember that business is not just about strategy; it’s about people. Build relationships, ask for support, and create networks that uplift you. When women support other women, we don’t just grow businesses, we change what leadership looks like.
Joanna Streames – I would give to other female entrepreneurs is to trust your instincts and not underestimate the value you bring.
Company– Velvet Mortgage & Insure Services
Website: www.vmis.co.uk
Advice
I would give to other female entrepreneurs is to trust your instincts and not underestimate the value you bring. It can be easy to doubt yourself or feel you need to prove more, especially in industries that have traditionally been male dominated.
Focus on building genuine relationships, keep learning, and don’t be afraid to ask questions or challenge the way things have always been done.You must trust your gut intstincts. Surround yourself with people who support your growth and share ideas openly, because business can feel lonely at times.
Most importantly, stay true to your values and the reason you started when you care deeply about what you do, people can feel that and it becomes one of your greatest strengths.
Jennifer Hassett – Trust your instincts and build your business around your standards, not external pressure.
Company– A Perfect Fit Nanny Placement Agency
Advice
Trust your instincts and build your business around your standards, not external pressure. It is easy to feel the need to grow quickly or say yes to every opportunity, but long term success comes from clarity and consistency.
Invest early in systems and the right people, even before it feels necessary. Surround yourself with individuals who align with your values and can grow with you.
Most importantly, do not underestimate the power of relationships. Your reputation, how you treat people, and the experience you create will always be your strongest form of growth.
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