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Business Strategy and Execution – Women Founders’ Advice - Part 29

Writer: Women Story
Women Story
6 days ago
3 min read

In the Entrepreneurial Mindset Series, we feature the insights of women founders who share lessons on starting before you feel completely ready, believing in your abilities, and staying consistent through uncertainty and challenges. Their advice also highlights continuous learning, building strong networks, developing professional skills, taking calculated risks, maintaining integrity, and combining passion with practical business discipline.


Featured Women Founders

  • Robin McGeorge-Ratcliff  Keeping trying different aspects to network your business and employe help from the right professionals to help you move forward and scale your busines..

  • Heather Drago  Do it scared.

  • Rebekah Rose Wall  Being capable of doing everything is not the same as needing to.

  • Rebekah Rose Wall  You're allowed to want your business to feel lighter, that's not a lack of ambition, it's a legitimate goal.

  • POOJA SINGH  Build expertise so deep that it becomes your credibility — credentials and experience will open doors that networking alone cannot.


Robin McGeorge-Ratcliff – Keeping trying different aspects to network your business and employe help from the right professionals to help you move forward and scale your busines..

Company– On Account of Robin LLC

Advice

Keeping trying different aspects to network your business and employe help from the right professionals to help you move forward and scale your busines..


Heather Drago – Do it scared.

Company– Clever Girl Marketing

Advice

Do it scared. Take on new challenges, even if you don't know how you'll do them. Use them as an opportunity to learn and grow.


On the flip side, set healthy boundaries. Be clear about what's in your "zone of brilliance" and what's not, what serves both you and your customer, and what doesn't. Be willing to say no.


No makes room for the right yesses.

Take care of yourself first. Make sure you're sleeping, hydrating, physically moving. You can't launch and run an empire on fumes.


Pay yourself. Factor in your income when calculating what to charge, what to pay others, what to invest.

Know your worth and make sure others know it as well.


Rebekah Rose Wall – Being capable of doing everything is not the same as needing to.

Company– Business Flow Group

Advice

Being capable of doing everything is not the same as needing to. The instinct to prove yourself by carrying it all is understandable, but it's also the thing that will cap your growth. Build the structure early so your business runs on systems, not on your stamina.


Rebekah Rose Wall – You're allowed to want your business to feel lighter, that's not a lack of ambition, it's a legitimate goal.

Company– Business Flow Group

Advice

You're allowed to want your business to feel lighter, that's not a lack of ambition, it's a legitimate goal. Growth doesn't have to mean carrying more. With the right systems and the right people in place, you can make more and work less.


POOJA SINGH – Build expertise so deep that it becomes your credibility — credentials and experience will open doors that networking alone cannot.

Company– POSH COMPLY

Advice

Build expertise so deep that it becomes your credibility — credentials and experience will open doors that networking alone cannot. Don't wait for permission to specialise; the market rewards clarity about what you stand for. And protect your time as fiercely as you protect your clients' interests — sustainable growth beats constant hustle.


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