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Effective Team Management – Women Founders’ Advice - Part 9
In the Effective Team Management Series, we feature the insights of 10 women founders who share advice on trusting your instincts, building competence, and leading with integrity through uncertainty and challenges. Their advice highlights the importance of continuous learning, delegation, strong relationships, resilience, clear communication, and creating teams and systems that support sustainable growth.
Featured Women Founders
Dimpy Tolani Kulchandani Build a business else someone else will hire you to build theirs!!
Zrnka Nikolic Beleive in your vision, trust your instincts and remain resilient.
Dr. Annie Rachel Royson Stay firm on your principles and values, especially when faced with tough choices or external pressure.
Shweta Adholia
Nicoleta-Jessica Anastasi My advice to aspiring women founders is to trust your instincts and back yourself, even when the path feels uncertain.
Amruta Siddharth Desai Go for it, you might fall down but get up and fight.
Jillian Rowe My biggest advice to aspiring or early-stage women founders is to trust your instincts and back yourself early.
Vanessa Van Holland My advice to aspiring or early-stage women founders is simple: build competence before confidence, and then let your confidence grow from it.
Katie Day I feel like the hardest step is the first one.
Sheryl Knight Lead with Integrity and don't give up!
Dimpy Tolani Kulchandani – Build a business else someone else will hire you to build theirs!!
Company – She Splash
Website: www.shesplash.com
Advice
Build a business else someone else will hire you to build theirs!!
Zrnka Nikolic – Beleive in your vision, trust your instincts and remain resilient.
Company – KAMPER d.o.o.
Website: www.kamper.hr
LinkedIn: zrnka.nikolic
Advice
Beleive in your vision, trust your instincts and remain resilient. Challenges are inevitable, but preservance, adaptability and continuous learning will allow you to turn obstacles into growth opportunities. Build a strong network, empower your team, and never underestimate the power if your unique perspective as a woman enterpreneur.
Dr. Annie Rachel Royson – Stay firm on your principles and values, especially when faced with tough choices or external pressure.
Company– Atlas Soft Web Pvt Ltd
Website: www.atlassoftweb.com
Advice
Stay firm on your principles and values, especially when faced with tough choices or external pressure. Your integrity will define your leadership.
Remain calm and composed during periods of turmoil—crises test leaders, and your ability to stay grounded will give confidence to your team and stakeholders.
Be present and accessible for your employees, particularly during challenging times. Visible leadership builds trust, loyalty, and resilience.
Believe in your vision, even when results take time. Consistency compounds over the long run.
Build a strong support system of mentors, peers, and advisors who can offer perspective and guidance.
Don’t hesitate to ask for help or delegate—strong leadership is about empowering others, not doing everything alone.
Invest in continuous learning to stay relevant in a fast-changing business environment.
Take care of your own well-being—sustainable leadership starts with personal balance and mental strength.
Shweta Adholia –
Company– THE PANACHE Women Community
Website: www.thepanachecommunity.in
Advice
1. Listen to your Intuition, that strong gut feeling to follow your passions. We never know our passions can turn into a career
2. It's crucial to Upskill ourselves for business growth. Learning is a lifelong process.
3. Delegate, Delegate & Delegate for work which is not our forte!
Nicoleta-Jessica Anastasi – My advice to aspiring women founders is to trust your instincts and back yourself, even when the path feels uncertain.
Company– Time 2 Shine
Advice
My advice to aspiring women founders is to trust your instincts and back yourself, even when the path feels uncertain. There will always be obstacles, self-doubt, and voices questioning your decisions, but confidence in your vision is your most powerful tool.
Focus on building genuine relationships, delivering exceptional value, and creating systems that support growth, rather than trying to do everything yourself. Celebrate small wins, embrace failure as a learning opportunity, and don’t be afraid to ask for help or mentorship along the way.
Above all, lead with authenticity. Your unique perspective and approach are your greatest assets, they’re what will set your business apart and attract the right clients, team, and opportunities.
Amruta Siddharth Desai – Go for it, you might fall down but get up and fight.
Company– Kishor Pumps Pvt. Ltd
Website: https://www.kishorpumps.com/
Advice
Go for it, you might fall down but get up and fight. Work towards your goals. There is always something which you can offer, being an entrepreneur makes you think out of the box and continuously solve problems which come to your team.
Jillian Rowe – My biggest advice to aspiring or early-stage women founders is to trust your instincts and back yourself early.
Company– In Home Flooring
Website: inhomeflooring.com
Advice
My biggest advice to aspiring or early-stage women founders is to trust your instincts and back yourself early. You don’t need to have every detail perfectly mapped out before you start. Clarity often comes through action. There will be moments of doubt, especially if you’re stepping into industries or leadership spaces where women are underrepresented, but your perspective is an asset, not a limitation.
Set clear standards for how you expect to be treated in business, and don’t be afraid to walk away from environments, partnerships, or clients that don’t align with your values. Protecting your energy is just as important as protecting your bottom line. Surround yourself with mentors, peers, and team members who challenge and support you, and don’t hesitate to ask questions; learning quickly is a strength.
Most importantly, build a business that reflects your values and the culture you want to create. Leadership isn’t about having all the answers; it’s about making decisions with integrity, communicating clearly, and staying resilient when things get hard. Confidence grows through experience, so start before you feel fully ready.
Vanessa Van Holland – My advice to aspiring or early-stage women founders is simple: build competence before confidence, and then let your confidence grow from it.
Company– Restoration 1 of Rancho Cucamonga
Advice
My advice to aspiring or early-stage women founders is simple: build competence before confidence, and then let your confidence grow from it.
Do not rely on passion alone. Learn your numbers. Understand your margins. Know your operations. Whether you are in a technical industry like mine or a creative one, depth of knowledge eliminates insecurity. When you understand the mechanics of your business, your voice becomes steady.
Second, be visible. Relationships build businesses. Attend the events. Join the rooms. Introduce yourself. Follow up. Many women wait until they feel fully ready before stepping into leadership spaces. Growth happens by stepping in before you feel 100 percent prepared.
Third, do not delegate relationship-building too early. Especially in the early stages, the founder must be the face of the company. Sales, networking, and trust-building are not optional functions — they are foundational. If you are not generating opportunity, there is nothing for your team to execute.
Finally, understand that resilience is part of the contract. There will be staffing changes, financial pressure, unexpected setbacks, and moments of doubt. Those moments do not mean you are unqualified, they mean you are building.
Entrepreneurship is not about perfection. It is about consistency, integrity, and the willingness to keep showing up.
Lead with clarity. Invest in competence. Build relationships. The rest compounds.
Katie Day – I feel like the hardest step is the first one.
Company– The Junkluggers of Brazos Valley
Website: www.junkluggers.com/brazos-valley
Advice
I feel like the hardest step is the first one. Deciding you're going to do it. It is 1,000,000 times harder to run your own business than work for someone else, but at the same time is it 10,000,000 time more freeing.
You get to set the tone, you're not working by someone else standards. You don't need to avoid a certain co-worker, because you hire the team you want to work with. Take that leap! It is scary, but you can prove just how powerful you are by doing scary things. Look, crossing the street is scary, but you do it every day. You can own your own business.
Don't wait for tomorrow or when the sun is shining. Start today and imagine where you'll be 1-year from today.
Sheryl Knight – Lead with Integrity and don't give up!
Company – Knight Air Llc dba Aire Serv of The Woodlands & Greater Conroe
Website: www.aireserv/the-wodlands
LinkedIn: Sheryl Knight
Advice
Lead with Integrity and don't give up! Nothing that is worthy of our time is ever easy. Look for those who are willing and able to pour into you in the areas you are weakest in and glean the knowledge to push through.
Always look for team members who have drive and ambition to better themselves because those team members will help you carry your business to the next level!
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