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Entrepreneurial Mindset – Women Founders’ Advice - Part 73

Writer: Women Story
Women Story
5 days ago
8 min read



In the Entrepreneurial Mindset Series, we feature the insights of 10 women founders who emphasize taking action and pursuing goals without waiting for external permission or perfect conditions. Their shared guidance highlights the value of grounded product research and continuous learning, trusting your authentic voice while stepping into competitive spaces, and building supportive networks to foster long-term impact.


Featured Women Founders

  • Aartii Shrimali  My advice to aspiring women entrepreneurs is to believe in your vision, start with confidence, and never underestimate your capabilities.

  • Skylar Fontaine  My biggest advice to aspiring women entrepreneurs is to stop waiting for permission to pursue your dreams!

  • Nidhi Tomer  My advice to aspiring and early-stage women founders is to believe in your vision and never underestimate your capabilities.

  • Dr Angie Holzer  Find an area you genuinely care about and are willing to stay committed to, even when progress feels slow.

  • Alison Allen  My biggest piece of advice to aspiring or early-stage women entrepreneurs is to believe in yourself and your vision, even during the moments when things feel uncertain or difficult.

  • Shilpa Nayyar Bapat  Initial research on your product and services help boost confidence.

  • Brigitte Delhagen  My advice to aspiring or early-stage women founders is to believe in your abilities, trust your instincts, and not be afraid to take up space in your industry.

  • Dr. Lesley Steele  My advice would be to build a business that reflects your values and never assume that success requires compromising who you are.

  • Siima sheillah Ss  Believe in your craft .

  • Anneline Lucinda Lopis  Believe in your vision, stay resilient through challenges, and never underestimate the value of continuous learning and strong partnerships.

Aartii Shrimali – My advice to aspiring women entrepreneurs is to believe in your vision, start with confidence, and never underestimate your capabilities.

Company– A4 design & digital marketing

Advice

My advice to aspiring women entrepreneurs is to believe in your vision, start with confidence, and never underestimate your capabilities. Entrepreneurship is not only about building a business; it is about creating value, solving problems, and making an impact. There will be challenges, uncertainty, and moments of self-doubt, but resilience and consistency are what truly define a successful leader.


Women should focus on continuous learning, adaptability, and building strong professional networks. In today’s rapidly changing world, knowledge, digital presence, and leadership skills are equally important as passion and hard work. Do not hesitate to invest in your personal growth, technology, branding, and communication because these become powerful tools for long-term success.


Another important lesson is to stop waiting for the “perfect time” to begin. Start with the resources and opportunities available, and grow step by step. Failures and setbacks should be treated as learning experiences rather than limitations. Every obstacle has the potential to shape stronger leadership and greater innovation.


I also believe women entrepreneurs should support and uplift one another by creating collaborative ecosystems instead of competing in isolation. When women empower other women through mentorship, opportunities, and encouragement, they create stronger communities and future leaders.


Most importantly, stay authentic to your purpose and values. Success becomes meaningful when it creates positive transformation not only for your business but also for the people and communities around you.


Skylar Fontaine – My biggest advice to aspiring women entrepreneurs is to stop waiting for permission to pursue your dreams!

Company– Skylar Fontaine Photography LLC

Advice

My biggest advice to aspiring women entrepreneurs is to stop waiting for permission to pursue your dreams! You do not need to have everything perfectly figured out before you begin. Confidence, experience, and growth come from taking action consistently, even when you’re scared or uncertain.


I would also encourage women to value their work and not downplay their skills, creativity, or knowledge. It can be easy to compare yourself to others, especially in the age of social media, but authenticity and consistency will always matter more than trying to imitate someone else’s path. Build genuine relationships, continue learning, and don’t be afraid to evolve as both a person and a business owner.


Nidhi Tomer – My advice to aspiring and early-stage women founders is to believe in your vision and never underestimate your capabilities.

Company– The Vedic Brick

Advice

My advice to aspiring and early-stage women founders is to believe in your vision and never underestimate your capabilities. Every successful business begins with courage, consistency, and the willingness to learn from challenges. Women often balance multiple responsibilities, but that strength itself becomes a powerful leadership quality in entrepreneurship.


Start with confidence, even if everything is not perfect in the beginning. Do not wait for the “right time” to begin. Take small but consistent steps toward your goal. Build a strong support system, stay connected with positive mentors, and keep learning new skills that can help your business grow.


One of the most important things is to trust your own ideas. Many women hesitate to speak up or take bold decisions because of fear of failure or criticism. Remember that every entrepreneur faces obstacles, but success comes from persistence and resilience. Challenges are opportunities to grow stronger and wiser.


Focus on creating value rather than competing with others. When your work genuinely helps people, success naturally follows. Maintain honesty, discipline, and passion in everything you do. Also, never ignore self-care and personal growth, because a healthy and confident leader builds a stronger organisation.


Most importantly, inspire other women along your journey. When one woman succeeds, she encourages many others to dream bigger and move forward with confidence.


Dr Angie Holzer – Find an area you genuinely care about and are willing to stay committed to, even when progress feels slow.

Company– Journal of Nonprofit Innovation

Advice

Find an area you genuinely care about and are willing to stay committed to, even when progress feels slow. Then find like-minded people who believe in your vision and are willing to champion and build alongside you.


One of the biggest lessons I’ve learned is that not everyone is an innovator or early adopter, so you cannot become discouraged when others do not immediately understand your ideas or vision. Believe in yourself, stay focused on the impact you want to create, and keep moving forward even when the path is uncertain.


Alison Allen – My biggest piece of advice to aspiring or early-stage women entrepreneurs is to believe in yourself and your vision, even during the moments when things feel uncertain or difficult.

Company– Sparks HR Consultancy Ltd

Advice

My biggest piece of advice to aspiring or early-stage women entrepreneurs is to believe in yourself and your vision, even during the moments when things feel uncertain or difficult. Building a business is rarely a straight path, and there will be times when self-doubt, setbacks, financial pressure, or comparison to others can make you question whether you are capable. In those moments, it is important to remember why you started and to keep focused on the bigger picture.


Do not underestimate the power of consistency. Success often comes from continuing to show up, even when results are not immediate. In the early stages of my business, there were difficult periods where finding clients and building momentum felt challenging, but I kept marketing, networking, learning, and putting myself out there. Many people give up too soon because progress can feel slow at the beginning, but resilience and persistence truly matter.


I would also encourage women not to wait until they feel “ready” or “perfect” before taking opportunities. Confidence grows through experience, not before it. Some of the biggest opportunities come from stepping outside your comfort zone, trusting your expertise, and being willing to learn as you go.

Another important lesson is to recognise the value of your own voice, perspective, and lived experience. Women often bring empathy, emotional intelligence, resilience, and strong people skills into leadership, and these qualities are powerful strengths in business. Authenticity matters. People connect with real people, not perfection.


Building a support network is also incredibly important. Entrepreneurship can feel lonely at times, especially when you are balancing working in the business whilst trying to grow it at the same time. Surround yourself with people who encourage you, inspire you, and genuinely want to see you succeed. Collaboration and connection are invaluable.


Finally, protect your wellbeing along the way. Passion can easily lead to burnout and building a business takes hard work, resilience and patience, but it is also one of the most rewarding journeys because you are creating something meaningful that reflects your values, purpose and impact.


Shilpa Nayyar Bapat – Initial research on your product and services help boost confidence.

Company– Zoomvenues

Advice

Initial research on your product and services help boost confidence. Perseverance and Passion helps you to grow ad move forward.


Brigitte Delhagen – My advice to aspiring or early-stage women founders is to believe in your abilities, trust your instincts, and not be afraid to take up space in your industry.

Company– Reefside Roofing

Advice

My advice to aspiring or early-stage women founders is to believe in your abilities, trust your instincts, and not be afraid to take up space in your industry. There will always be challenges and moments of self-doubt, but confidence grows through action and experience.


Focus on building strong relationships, finding mentors, and surrounding yourself with people who support your vision. Be willing to learn continuously, adapt when needed, and stay committed to your goals even when progress feels slow.


Most importantly, lead with authenticity and integrity. Success is built on consistency, resilience, and the willingness to keep moving forward, even when the path isn't always clear.


Dr. Lesley Steele – My advice would be to build a business that reflects your values and never assume that success requires compromising who you are.

Company– Steele Vet Group

Advice

My advice would be to build a business that reflects your values and never assume that success requires compromising who you are.

Early in my career, I often heard that growth, profitability, and compassion were competing priorities. Over time, I learned the opposite is true. Some of the most important decisions I have made as a leader were guided not by what was easiest or most profitable in the short term, but by what aligned with my values. Those decisions helped shape the culture, reputation, and long-term success of my organization.


I would also encourage women founders to think bigger than they may initially believe possible. It is absolutely possible to build a large, successful business in a traditionally male-dominated industry while remaining authentic, compassionate, and people-focused. Leadership is not about fitting a particular mold—it is about having the confidence to lead in a way that is true to who you are.


Surround yourself with great people, seek out mentors, remain open to learning, and do not be afraid to ask for help. Building a successful organization is never a solo effort. The strongest leaders create opportunities for others to grow, empower people to contribute their strengths, and build teams that are capable of achieving more together than any one individual could accomplish alone.


Most importantly, remember that success should be measured by more than financial results. The impact you have on people, the culture you create, and the opportunities you provide for others can become your most meaningful legacy. As women founders, we have the ability not only to build successful businesses, but also to challenge assumptions, create positive change, and reimagine industries in ways that align with our values.


Siima sheillah Ss – Believe in your craft .

Company– Sheillah Publications

Advice

Believe in your craft . No body can do it better than you can beause you have the vision . Go and be great !


Anneline Lucinda Lopis – Believe in your vision, stay resilient through challenges, and never underestimate the value of continuous learning and strong partnerships.

Company– SHA South Africa Holdings

LinkedIn: Anneline Lopis

Advice

Believe in your vision, stay resilient through challenges, and never underestimate the value of continuous learning and strong partnerships. Be confident in your abilities, take calculated risks, and remain focused on creating solutions that make a meaningful impact.


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