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Entrepreneurial Mindset – Women Founders’ Advice - Part 74
In the Entrepreneurial Mindset Series, we feature the insights of 10 women founders who share lessons on believing in yourself, trusting your vision, and taking action before everything feels perfect. Their advice also highlights setting goals, learning through experience, embracing your unique story, building supportive relationships, staying resilient through uncertainty, and remaining connected to your purpose and values.
Featured Women Founders
Nomihlali Ntsunguzi Believe in your dream, set yourself goals.
Aasiyah Ravate Believe in yourself and start with the resources you have.
Zena Issa Akuwa My advice to aspiring women entrepreneurs is to believe in your vision and start, even before everything feels perfect.
Lubaina Binte Nurul-Aine Noor Momade To women who are starting their entrepreneurial journey, my advice is simple: believe in yourself, even when things feel difficult or when people doubt you.
Aly Rose Trust yourself and start before you feel completely ready.
Nancy Rench Never underestimate the power of your story.
Elisa Marcos Ouana Don't abandon your dream because of people's lack of acceptance.
Julie Elizabeth Couzins My advice to aspiring women entrepreneurs is to believe in your vision, even when others don't fully understand it yet.
Sonya Lea Skipp Believe in your vision and don't wait until everything is perfect before taking the first step.
Manisha Lod Trust yourself and be humble.
Nomihlali Ntsunguzi – Believe in your dream, set yourself goals.
Company– Nissi Business Solutions (Pty) Ltd trading as Nissi Human Capital
Website: http://www.nissisolutions.co.za
Advice
Believe in your dream, set yourself goals. Your dream and goals will wake you up in the morning even when you don't feel like it. Believe in yourself and the skill God has given you. No-one can be you, you have a purpose, and your dream is linked to your God given purpose. Learn to quiet the noise, believe in your capabilities, and chase that dream/purpose!
Aasiyah Ravate – Believe in yourself and start with the resources you have.
Company– HC EVENTOS AND CMP DENTAL CENTER
Advice
Believe in yourself and start with the resources you have. I began my entrepreneurial journey during a difficult period, but consistency, hard work, and faith helped me grow. Do not be afraid to take risks, learn from challenges, and keep moving forward. Every successful business starts with a single step and the courage to keep going.
Zena Issa Akuwa – My advice to aspiring women entrepreneurs is to believe in your vision and start, even before everything feels perfect.
Company– Parachefs Tanzania
Advice
My advice to aspiring women entrepreneurs is to believe in your vision and start, even before everything feels perfect. Do not allow fear, limited resources, or society’s expectations to stop you from building what matters to you. Your story, lived experiences, and uniqueness are your greatest strengths.
Be consistent, invest in learning, build strong networks, and never be afraid to take up space. Challenges will come, but resilience, confidence, and purpose will carry you through. Most importantly, do not wait for permission to lead — your voice, ideas, and impact matter.”
Lubaina Binte Nurul-Aine Noor Momade – To women who are starting their entrepreneurial journey, my advice is simple: believe in yourself, even when things feel difficult or when people doubt you.
Company– Luza credito, Ei
Website: https://luzacredito.com
Advice
To women who are starting their entrepreneurial journey, my advice is simple: believe in yourself, even when things feel difficult or when people doubt you. The beginning is never easy, but consistency and patience make a big difference.
Don’t wait for everything to be perfect before you start. Start with what you have and improve along the way. Learn from mistakes instead of being discouraged by them.
Surround yourself with people who support your growth, and don’t be afraid to ask for help or guidance when you need it. As women, we often face extra pressure, but we also have strong resilience, empathy, and determination that can help us succeed.
Most importantly, stay true to your values and remember why you started. Success takes time, but with focus and hard work, it will come.
Aly Rose – Trust yourself and start before you feel completely ready.
Company– Aly Rose Beauty
Website: https://www.alyrosebeauty.com
Advice
Trust yourself and start before you feel completely ready. Growth happens through action, not perfection. Stay committed to your vision, continue learning, and focus on creating genuine relationships with your clients and community. Success is built one client, one experience, and one relationship at a time. When you consistently provide value and lead with authenticity, opportunities naturally follow.
Nancy Rench – Never underestimate the power of your story.
Company– Finding Something More
Website: https://findingsomethingmore.com
LinkedIn: https://www.linkedin.com/in/nancyrench
Advice
Never underestimate the power of your story. The experiences that shaped you often become the foundation for the impact you are meant to make. Trust your intuition, stay committed to your purpose, and remember that growth often begins just outside your comfort zone. The more authentically you show up, the more you inspire others to do the same.
Elisa Marcos Ouana – Don't abandon your dream because of people's lack of acceptance.
Company– P.K Art & Style
Advice
Don't abandon your dream because of people's lack of acceptance. Believe in yourself first and you will see your dreams become reality.
Julie Elizabeth Couzins – My advice to aspiring women entrepreneurs is to believe in your vision, even when others don't fully understand it yet.
Company– OMG... It's Gluten Free
Website: www.omgitsglutenfree.com
Advice
My advice to aspiring women entrepreneurs is to believe in your vision, even when others don't fully understand it yet. If you're passionate about solving a problem and creating value for others, don't let fear of failure stop you from getting started.
Surround yourself with people who complement your strengths and aren't afraid to challenge your thinking. Build relationships, ask questions, and never stop learning. Success rarely happens alone.
I would also encourage women founders to be confident in taking up space and making decisions. Too often, women wait until they feel completely ready before taking the next step. The truth is that growth comes from action, not perfection.
Finally, stay connected to your purpose. Entrepreneurship is full of ups and downs, but when you remain focused on the people you're serving and the impact you're making, it becomes much easier to persevere through the difficult moments. Every challenge is an opportunity to learn, grow, and build something meaningful.
Sonya Lea Skipp – Believe in your vision and don't wait until everything is perfect before taking the first step.
Company– iFacts (Pty) Ltd
Website: www.ifacts.co.za
Advice
Believe in your vision and don't wait until everything is perfect before taking the first step. Many successful businesses started with an idea, determination, and a willingness to learn along the way.
Be prepared to work hard, stay resilient, and view challenges as opportunities for growth. There will be setbacks and moments of uncertainty, but persistence and consistency are often what separate successful entrepreneurs from those who give up too soon.
Build a strong support network of mentors, advisors, peers, and team members who can provide guidance, encouragement, and honest feedback. Surrounding yourself with people who believe in your vision can make a significant difference during difficult periods.
Don't be afraid to ask questions, seek help, continuous learning is essential, especially as industries, technology, and customer expectations evolve.
Most importantly, trust yourself. Women often underestimate their capabilities, but confidence grows through experience and action. Lead with integrity, stay true to your values, and remember that success is not only measured by business growth, but also by the positive impact you create for your employees, clients, and community.
Manisha Lod – Trust yourself and be humble.
Company– Da Aroma Rooftop
Advice
Trust yourself and be humble. No achievement is great. HE always has better plans for all of us.
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