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  • Writer's pictureSimrat Gauri

Innovation and Creativity - Advise - part 1



  • Making Space for Fresh Perspectives in the Market

  • Following Intuition for Societal and Personal Growth

  • From Belief to Action: Pursuing Business Ideas

  • Finding Your Niche: Unique Value Propositions

  • Solving Problems One Step at a Time

  • Identifying Gaps and Following Interests

  • Innovation and Perseverance in Entrepreneurship

  • Market-Centric Approach to Business

  • ​​Specialization and Curiosity in Entrepreneurship

  • The Courage to Pursue Your Entrepreneurial Niche


Making Space for Fresh Perspectives in the Market

Remind yourself there is always room in the market for you in whichever industry you pursue. Don’t let the brands that have been around longer than you intimidate you and keep you from starting. If anything, use this competition as motivation, and recognise that you can bring a fresh perspective and new ideas to your industry.  

Merlyn Kurian, Founder, Evershine Holidays Inc.


Following Intuition for Societal and Personal Growth

​​To go with your gut, work hard for betterment ,growth, welfare of society and country as a whole.

CA Shivangi Sultania, Founder, CENTRE FOR DEVELOPMENT COMMUNICATION


From Belief to Action: Pursuing Business Ideas

If you have an idea, and you truly believe in it, then go ahead. The world is your playground.

Anooja Bashir, Founder, Oureansoul Pvt. Ltd


Finding Your Niche: Unique Value Propositions

Of Course, as a young entrepreneur, I want to suggest that women find their niche, the unique service, idea or product and not plainly copy someone else.

Dr. Aasthaa Dewan, Founder, MBS Wellness LLP


Solving Problems One Step at a Time

Try to solve one problem statement at one time and it's ok to not know everything.

Ritu Mishra, Founder, Upjao Agrotech LLP


Identifying Gaps and Following Interests

Follow your interests and identify a gap in your chosen area of interest. I identified a market-gap for interactive culture games designed by culture experts for millennial and generation Z learners.

Lucy Fogarty, Founder, Culture Buff Games Ltd


Innovation and Perseverance in Entrepreneurship

The ability to innovate and the mindset to never give up is my mantra for success.

Charu Mehta, Founder, CharuWriterLance


Market-Centric Approach to Business

We have to look into the market people want.

Gauri Gupta, Founder, Zilano Lifestyle



Specialisation and Curiosity in Entrepreneurship

Hone in on your specialities, and discover what makes you tick. Always stay curious and up for the challenge.

Shanti Sadhwani, Founder, SOAR PR


The Courage to Pursue Your Entrepreneurial Niche

Identify your niche. Be passionate and courageous to follow it once identified. Be persistent, network a lot. Know that it's teamwork and you need good players if you have to walk a long road.

Archana Salil​​, Founder, Arena Consultants

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