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Resilience and Persistence – Women Founders’ Advice - Part 49
In the Resilience and Persistence Series, we feature the insights of 10 women founders who share lessons on staying consistent, resilient, and committed through the challenges of building a business. Their advice also highlights learning from setbacks, staying curious and adaptable, building supportive relationships, trusting your capabilities, and remaining open to new opportunities as you grow.
Featured Women Founders
Mariya Mansoor Ali Keep consistent on your journey, no matter how difficult to reach your goals
Jessica Rose McEndoo Never give up - always ask yourself, "what's the alternative" and if you don't like the answer change it.
Sandra Rathe I would encourage other women starting their careers to be persistent and resilient.
Sneha Bagrecha Resilience and hard work is the key :)
Cassandra Hiver Fultz My advice to aspiring women entrepreneurs is simple but powerful: stay resilient, stay curious, and stay strategic.
Tatiana Melnichuk Invest in your team, think long-term, and don’t be afraid of international expansion.
Chitra Mete “Don’t wait for the moment when you feel completely ready—start anyway.
Koumal Kalantry Be consistent - show up on all wins and losses
Jessica Fung One piece of advice I would share with aspiring or early-stage women founders is to stay open to opportunities, even when they feel unfamiliar or slightly outside your comfort zone.
Nupur Singh Entrepreneurship is catching up in India like never before.
Mariya Mansoor Ali – Keep consistent on your journey, no matter how difficult to reach your goals
Company– Mariya's Fragrance
Website: www.mariyasfragrance.com
Advice
Keep consistent on your journey, no matter how difficult to reach your goals
Jessica Rose McEndoo – Never give up - always ask yourself, "what's the alternative" and if you don't like the answer change it.
Company– Social Path
Website: www.socialpath.co.za
Advice
Never give up - always ask yourself, "what's the alternative" and if you don't like the answer change it.
Sandra Rathe – I would encourage other women starting their careers to be persistent and resilient.
Company– The Sandra Rathe Team
Website: www.SandraRathe.com
Advice
I would encourage other women starting their careers to be persistent and resilient. There will be moments of doubt, rejection, and setbacks — don’t let them define you. Stay focused, stay consistent, and don’t allow a “no” to close the door on what you know is possible.
Seek out mentors early and truly lean into their guidance. Learn from those who have walked the path before you. Ask questions, stay coachable, and apply what you learn with confidence.
Most importantly, build meaningful relationships. Surround yourself with people who challenge you, support you, and hold you accountable. Success is rarely built alone — it’s built through strong connections, shared wisdom, and the courage to keep moving forward.
Sneha Bagrecha – Resilience and hard work is the key :)
Company– IndieGood
Website: www.indiegood.com
Advice
Resilience and hard work is the key :)
Cassandra Hiver Fultz – My advice to aspiring women entrepreneurs is simple but powerful: stay resilient, stay curious, and stay strategic.
Company– Doherty Fultz Immigration Inc
Website: https://dfimmigration.ca/
Advice
My advice to aspiring women entrepreneurs is simple but powerful: stay resilient, stay curious, and stay strategic.
Never give up, even when the challenges seem overwhelming. Take the time to read the environment around you. Understand your industry, anticipate shifts, and always have a plan in your back pocket. Be ready to pivot when needed. This doesn’t always mean a complete change of direction; sometimes a small adjustment or “lane change” can make all the difference.
Surround yourself with wise and trustworthy advisors. The loudest voices are not always the most insightful. Seek guidance from people who have experience, integrity, and a genuine interest in seeing you succeed. Build your network intentionally. Join business groups, attend events, and invest in relationships. Those connections may not yield immediate results, but over time, they become invaluable resources.
Finally, embrace the long game. Success rarely happens overnight. Set achievable goals, celebrate progress, and then set the next challenge. Stay hungry, stay driven, and never allow complacency to take root. Confidence, preparation, and persistence are your greatest allies on the journey of entrepreneurship.
Tatiana Melnichuk – Invest in your team, think long-term, and don’t be afraid of international expansion.
Company– Lucky Hunter
Website: https://luckyhunter.co.uk
Advice
Invest in your team, think long-term, and don’t be afraid of international expansion.
Your resilience and consistency will matter more than short-term market conditions.
Chitra Mete – “Don’t wait for the moment when you feel completely ready—start anyway.
Company– Arica Tech Security Llp
Website: www.aricatech.com
Advice
“Don’t wait for the moment when you feel completely ready—start anyway. Courage grows through action.
Your ideas, your leadership, and your perspective have the power to create real change.
The world needs more women who are not just part of the system, but bold enough to build their own.
Challenges will come—whether in gaining credibility, securing resources, or scaling a business—but resilience and consistency are key. Trust your capabilities, build networks, and never underestimate the value of your perspective and leadership. With determination and the right support system, women founders can create impactful and successful ventures.
Koumal Kalantry – Be consistent - show up on all wins and losses
Company– Bignano Ventures Private Limited
Website: www.bignano.in
Advice
Be consistent - show up on all wins and losses
Jessica Fung – One piece of advice I would share with aspiring or early-stage women founders is to stay open to opportunities, even when they feel unfamiliar or slightly outside your comfort zone.
Company– Sushi and Doodle Co.
Website: https://sushidoodle.com/
Advice
One piece of advice I would share with aspiring or early-stage women founders is to stay open to opportunities, even when they feel unfamiliar or slightly outside your comfort zone. Early in my journey, I learned that growth often comes from saying yes to projects, conversations, and collaborations that may initially feel intimidating or uncertain.
Saying yes doesn’t mean taking on everything, but it does mean allowing yourself the chance to learn, experiment, and discover new directions for your business. Many of the most meaningful opportunities, partnerships, clients, or ideas; can come from moments where you choose to step forward rather than hold back.
I would also encourage founders to be patient with themselves. Building a business takes time, resilience, and persistence. Trust your voice, stay curious, and surround yourself with people who support your vision. Sometimes the biggest growth comes from simply being willing to try.
Humanize 149 words
Nupur Singh – Entrepreneurship is catching up in India like never before.
Company– The Gearbox Media
Website: www.thegearboxmedia.com
Advice
Entrepreneurship is catching up in India like never before. This entire decade will be about successful entrepreneurial journeys, especially women! It is overwhelming to see the leap of faith and courage that the youngsters of today are taking. It is commendable. The only key to success is to be persistent and consistent; both are interdependent.
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